Confident buyers = more upgrades.

Streamline your personalization process to inspire buyer confidence.

BlueFingerprint’s transparent personalization process helps you leverage upgrades.

Buying a home is likely the largest purchase your customer will ever make. That’s why it’s important for the personalization process to be simple and transparent. BlueFingerprint can help. Our proven software and consulting service provides buyers with simple choices, clear pricing and accurate timing — which results in more upgrades for your project.

Enhance the Buyer’s Experience

  • BlueFingerprint’s simple visual interfacemakes it easy to track materials and costs as buyers make selections.
  • Buyers feel more confident making upgrades, knowing exactly what they’re ordering, and the costs.
  • Our team of construction, marketing, and personalization experts offer trend analysis to help you identify the right materials to offer at the right price point.

Want to get tips on how to present samples to the homebuyer? Our team can assist with that, too.

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